Writing a Book as part of your Strategic Marketing Plan

August 2025

Karen D. Kaufman interview with Robbie Samuels

For those of you that are considering writing a book as part of your strategic marketing plan, I invite you to listen and join this dynamic conversation with 🥐 Robbie Samuels, MSW 🏳️‍🌈 🏳️‍⚧️ myself and Diana Morgan, MA, HHE

Marketing your book doesn’t have to feel like a second full-time job—or a mysterious game only the loudest voices win. Some of the most successful authors aren’t chasing trends or algorithms. They’re building momentum by staying true to their roots and the original purpose behind the book.

The truth is: marketing isn’t about selling—it’s about inviting. Inviting readers into a conversation and into the value your book unlocks. Whether you’re marketing your first book or refreshing the launch of a well-loved one, it’s not about reaching everyone—it’s about reaching the right people.

Author panel:

Diana Morgan, MA, HHE wrote “Whole Heart Social Media Success Formula™: What to Say, Where to Play, How to Win”, which equips heart-centered entrepreneurs with evergreen strategies to authentically grow their online presence, visibility, and influence while inspiring them to embrace their unique voice and purpose.

Karen D. Kaufman, MSOD wrote “Magic: Making a Good Impression Count On and Off the Golf Course” to help elevate your leadership, presence, and personal power through the unexpected wisdom of golf in this inspiring guide packed with stories, strategies, and soulful lessons for living your most authentic and rewarding life.